Privacy Policy

We NEVER send or encourage spam. Should you receive any email supposedly from 12CriticalThings.com asking for any personal information, delete it, because it's not from us.

We DO NOT actively solicit or collect personally identifiable information from you whatsoever except for specific instances with your knowledge and authorization. For example, should a user purchase one or more books from this website, we will retain the information entered into the forms on such pages and use it for the purposes of verifying the accuracy of the information, shipping the purchased books as requested, customer service and announcements, determining, calculating and paying any sales tax which we are obligated by law to collect,and the keeping of books and records for accounting and tax purposes.

We DO collect and retain information that is NOT PERSONALLY IDENTIFIABLE. We may use and share with one or more third parties statistical and/or other information about how personally anonymous groups or individuals have behaved, including but not limited to tracking responses to regional advertising. Also, third parties, such as advertising intermediaries, may share information they have directly or ondirectly gathered on an independent or semi-independent basis.

Cookies - When you visit 12CriticalThings.com, we may send one or more cookies - a small file containing a string of characters - to your computer that uniquely identifies your browser. We may use cookies to improve the quality of our service by storing user preferences and tracking user trends, such as how people search. Most browsers are initially set up to accept cookies, but you can reset your browser to refuse all cookies or to indicate when a cookie is being sent. However, some features and services may not function properly if your cookies are disabled.

Log information - When you visit 12CriticalThings.com, we may automatically opr otherwise record information that your browser sends whenever you visit a website. These server logs may include information such as your web request, Internet Protocol address, browser type, browser language, the date and time of your request and one or more cookies that may uniquely identify your browser.

User communications - When you send email or other communication to us, we may retain those communications in order to process your inquiries, respond to your requests and improve our services.

Links - We may present links, particularly paid or advertiser links, in a format that enables us or a third party such as an advertising intermediary to keep track of whether these links have been followed and what actions have been taken, such as whether or not a product or service has been purchased and thus a fee or commission earned.

We do not exercise control over other sites. They employ their own independent practices and privacy policies and may place their own cookies or other files on your computer, collect data or solicit personal information from you.

12CriticalThings.com / Cole House LLC would comply with valid legal process, such as search warrants, court orders, or subpoenas seeking personal information of users. These same processes apply to all law-abiding companies. As has always been the case, the primary protections you have against intrusions by the government are the laws that apply to where you live.

Information sharing

12CriticalThings.com / Cole House LLC only shares personal information with other companies or individuals outside of 12CriticalThings.com / Cole House LLC in the following limited circumstances:

•   · We have your consent. We require opt-in consent for the sharing of any sensitive personal information.


•   · We provide such information to our subsidiaries, affiliated companies or other trusted businesses or persons for the purpose of processing personal information on our behalf. We require that these parties agree to process such information based on our instructions and in compliance with this Policy and any other appropriate confidentiality and security measures.


•   · We have a good faith belief that access, use, preservation or disclosure of such information is reasonably necessary to (a) satisfy any applicable law, regulation, legal process or enforceable governmental request, (b) enforce applicable terms of service or the like, including investigation of potential violations thereof, (c) detect, prevent, or otherwise address fraud, security or technical issues, or (d) protect against imminent harm to the rights, property or safety of 12CriticalThings.com / Cole House LLC, its owners, employees, affiliates, users or the public as required or permitted by law.

Changes to this policy - Please note that this Privacy Policy may change from time to time.

If you have any additional questions or concerns about this Policy, please feel free to contact us any time through this web site or at Cole House LLC / 12CriticalThings.com P.O. Box 91 Mendham, NJ 07945

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